Course
SEO, AEO & GEO Specialist
Master search engine optimisation for Google and the new AI search engines.
Duration
6 weeks
Mode
Online
Level
Beginner to Intermediate
Fee
Contact for fees
Program highlights
- Hands-on audits of real websites
- Tools: Search Console, GA4, Semrush basics
- AI search optimisation
Syllabus
01How search works+
- Crawling and indexing
- Ranking factors
- AI answers
02Keyword research+
- Search intent
- Tools
- Content mapping
03On-page & technical SEO+
- Titles and meta
- Site speed
- Schema markup
04Content & links+
- Content that ranks
- Link building
- Local SEO
05AEO & GEO+
- Getting cited by AI
- Entity optimisation
- Measuring AI visibility
Who is this for?
- Students
- Content writers
- Website owners